Published on December 10th, 2014 | by gareth0
What Sony Did Right With The Playstation 4 in 2014
2014 has been a big year for Sony as the success of the Playstation 4 and their first Playstation Experience Expo has helped them build momentum for 2015 and beyond.
The first year of the PS4 has seen over 15 million units sold and a range of new features for the system ranging from Share Play to 3D Blu-Ray updates with others on the way.
Sony had success with their Infamous: Second Son and Little Big Planet 3, and MLB 14 exclusives and teased many future exclusives.
As part of wrapping up 2014, we will be doing a series on what the big three console companies did right and wrong in 2014 and as you may have guessed, this article will chronicle what we believe Sony did right this year.
Starting in January, Sony made a solid showing at C.E.S. in Las Vegas. The inclusion of Infamous: Second Son as a playable demo in a show associated more with tech than gaming was a smart move as it allowed Sony to show off their new system as well as showcase a pending exclusive to the world media.
The release of Infamous: Second Son in February was big as it helped keep demand for the then hard to find console strong even when Microsoft unleashed Titanfall to a surge in Xbox One sales.
Sales continued to be strong for the system and the E3 showcase in June was solid as Sony used the forum to announce several new titles as well as new features such as their new service that when launched would allow players to play classics from the past Playstation systems via a subscription service.
As the convention season heated up, Playstation TV and Project Morpheus became an indication of the long-term plans for the system as the virtual reality and virtual console abilities of the two hardware devices was something that many gamers saw great potential for.
Sony opted not to be present at PAX East but was in force at PAX Prime in Seattle. They brought playable versions of The Order: 1886, Bloodborne, Little Big Planet 3, and Until Dawn and gave the press and public some hands on time with their games, most of which had already been bumped to 2015 release dates.
As Sony continued with events ranging from Gamescom, The Tokyo Games Show, and others, the Playstation continued to sell and even they admitted to being “blown away” by the response to the system and the tremendous sales of the system.
A deal with Activision over exclusive bundles and content for Destiny as well as one with Rockstar over Grand Theft Auto 5 as well as a White and 20th Anniversary edition of the system were well received by the public and added to the momentum for the company.
As the year winds down, Sony has gained some big momentum with their first Playstation Experience as they used it to drive home their pending releases and showed a clear direction and dedication to gaming.
Their Playstation+ service has over 7.9 million subscribers and the company has offered quality games for free each month for the PS3, PS4, and Vita which is getting some much needed support in the form of new games that were announced at the Playstation Experience.
Clearly it has been a very impressive year for Sony as they have had strong sales, good customer loyalty, and have made inroads with developers to provide new exclusives and powerful content on what they tout as the strongest and most versatile gaming platform on the market to date.
It will be interesting to see what Sony has in store for gamers in 2015, but if the announced titles are anything to go by, 2015 could continue the sales dominance of the PS4.